Problem: As a team, design a marketing email campaign for a made up company. Research the company's industry and customers to make up a persona based on your findings to market to. The project must include: a persona, an XMPie circle plan, an XMPie variable email, and a post to social media.

Study and Practice: As a team we decided that our company Oniblue would be marketing their new digital drawing tablet, the Oniblue Glasar. After settting up the company's mission and vision, we started researching into Oniblue's persona. We set up a sample marketing plan using XMPie Circle and got to work right away creating content for social media. Researching the best times to post to social media, we set up various posts and scheduled them according to the data. Using a database of sample customers, we used XMPie circle to design personal emails to each customer offering various deals and welcomig them to the Oniblue family.

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