Problem: Generate a new idea for a new type of golf bag. Product cannot be a simple revision
Study and Practice: Employing unrelated mining using the grab bag stimulus exercise, I came up with a unique new redesign for what a golf bag can be. It was a disk shooting gun holster I saw in a store that generated that initial question; how can golf clubs be carried completely differently? I wrote up a yellow card to document the initial idea and sketched up a design.